Gender and Investments in Tennis Players Academic Article uri icon

Abstract

  • Previous research has examined the economic feasibility of investing in the earnings of professional athletes, including professional tennis players. Recent changes in the economics of professional tennis, in particular those targeting gender parity and income distribution, inspired an investigation into the impact of gender on investments in professional tennis athletes. The analysis updates data, incorporating the influence of gender and endorsement earnings in the potential return to investors investing in college tennis players who turned professional. The investment potential of female tennis players has increased substantially over time due to gender parity and other strategic decisions to distribute prize money among more players, suggesting that female players and those who might invest in their earnings stream stand to benefit.

Publication Date

  • 2026-01-01