• Academia is my third career. I spend 25 years in a diverse career with Pepsi Co., including executive positions in brand management, sales leadership, business process and system re-engineering, mergers and acquisition, new venture development and general management of a $2B division with over 700 employees. After taking early retirement at age 50 to spend more time with teen aged children, I became an entrepreneur. Once my children were in college, I decided to go back for my PhD which I earned in 2018.
  • Selected Publications

    Academic Article

    Year Title Altmetric
    2020-04-01 Retail store churn and performance – The moderating role of sales amplitude and unpredictabilityInternational Journal of Production Economics.  222. 2020-04-01
    2017-03-01 Relative Ambidexterity: A Measure and a Versatile FrameworkAcademy of Management Perspectives.  31:124-136. 2017-03-01
    Work Life Overlap in the Millennial Generation: The Role of Ubiquitous Technology..  12.


    Research Overview

  • My research interests are broad in context but share the topic of organizational change. I also have an interest in pedagogical research related to business education.
  • Teaching Overview

  • My teaching has been focused on the undergraduate capstone course and I really enjoy leading the students through corporate strategy. I have added teaching Principles of Management in the fall so I will have the "bookends". I am open to teach anything in business and at any level. I also teach entrepreneurship which i enjoy.
  • Full Name

  • Elisabeth M Struckell