The Perceived Effectiveness of Social Media Influencers on Weight Loss in Middle-Aged Women
Presentation
Overview
Overview
Description
The objective of this presentation is to describe the experiences of women who follow social media influencers in attempts to lose weight. The preliminary data presented are part of a larger study that aims to determine whether influencers' social support and content credibility impact self-efficacy in weight management and whether these variables influence the achievement of weight management goals among middle-aged women who follow influencers in their weight-loss attempts.
