Developing Supply Chain Transparency through an Environmental Orientation and Product Life Cycle Stewardship
Presentation
Overview
Overview
Description
the focus on firm performance has shifted from pure profitability to the triple bottom line.How transparency relates to firm performance and other supply chain constructs. We discuss how do the internal and external components of an environmental orientation influence supply chain transparency. Second, how does product design influence supply chain transparency and does this construct have an interactive effect with environmental orientation?