Positions

Selected Publications

Academic Article

Year Title Altmetric
2012-09-01 The Elusive Next LevelIndustrial Management / Institute of Industrial Engineers.  18-23. 2012-09-01
2009-01-01 Disciplined imagination: Art and metaphor in the business school classroomInternational Journal of Education & the Arts.  10:25. 2009-01-01
2007-09-01 Exceptional ImplementersIndustrial Management - The Institute of Industrial Engineers.  14-20. 2007-09-01
2007-04-01 The Effect of Product Characteristics on Online Shopping IntentionsE-Business Review.  VII:161-165. 2007-04-01
2005-01-01 The Effects of Goals on Customer Evaluations of WebsitesE-Business Review.  5:171-175. 2005-01-01
2003-09-01 Traversing the Execution MinefieldIndustrial Management - The Institute for Industrial Engineers.  8-13. 2003-09-01
2003-01-01 How Good Are Managers at Evaluating Sales ProblemsJournal Of Personal Selling and Sales Management.  23:51-60. 2003-01-01

Research Overview

  • Marketing Strategy Implementation, Problem Identification, Internet and Mobile Marketing
  • Teaching Overview

  • Internet Marketing, Marketing Strategy
  • Full Name

  • Thomas W Porter